Haifa Barbari

Executive Vice President, Strategy & influencer marketing

An award-winning strategic lead with 17 years global experience in building brands, Haifa has worked in a range of industries including consumer, health, wellness and tech. Having headed up Strategy with agencies like Saatchi & Saatchi’s, Haifa has now landed at Dialect, bringing her specialism in developing integrated strategies across brand, creative, product, and communications.

As EVP, Strategy & Influencer Marketing, Haifa is at the helm of leading our strategy on a global basis, developing our strategic offering for the Web3/NFT space and building our influencer marketing capability. 

Haifa’s passion is applying her expertise in the personal coaching space, to drive awareness and guide personal life wellbeing. Her writing has been featured in BBC News, Bustle, AskMen & more, leading to the development of a self-coaching app Be, made to help people through moments of loneliness & unhappiness.

When Haifa’s not working, you’ll most likely find her in a food market, sun chasing, rooftop cocktail hopping, practicing Spanish (terribly) or on a yoga mat.